Department of Marketing

With 30 professors from 10 different countries, the teaching expertise of the Marketing Department covers a wide range of areas relating to marketing, communications, sales and distribution. This department is at the forefront of the innovative thinking affecting today’s markets, consumer behaviour and marketing functions. The department's professors and speakers pass on the very latest developments in marketing strategies and tools. They also encourage their students to develop their critical thinking to adapt to changes in the working environment. Students on the department’s various courses have the opportunity to test their conceptual and technical understanding through practical simulation exercises. Each year, the department creates several case studies, which are developed in collaboration with businesses and distributed to a wide range of educational institutions. Finally, research conducted by the professors appears in rigorous, relevant publications that in turn feed into the department’s teaching activities.